Sales Manager (Luxury Retail, Beauty, Fragrance, Fashion)

Reporting to: Founder / CEO / Creative Director

Location

Dubai, UAE Function: Sales & Commercial Role Overview We are looking for an experienced and commercially driven Sales Manager to take ownership of the overall sales function and revenue performance across their retail, retail partner, gifting/B2B and private-client channels. This is a hands-on commercial leadership role suited to someone who is highly target-driven, strong in business development and relationship management, and comfortable building sales processes, pipelines and accountability within a growing luxury brand. The Sales Manager will lead the sales team and work closely with the Founder and Marketing/Growth team to drive revenue, conversion, customer value and channel growth. Key Responsibilities Sales Leadership & Revenue Own overall sales targets and revenue performance across all sales channels. Develop and implement sales strategies to achieve monthly, quarterly and annual targets. Drive revenue growth across owned retail, retail partners, gifting/B2B and private clients. Monitor conversion, average transaction value (ATV), productivity and channel performance. Identify opportunities to increase sales, repeat business and customer lifetime value. Team Management Manage and support the Retail Manager, Gifting/B2B Salesperson and Private Client/Concierge function. Set clear KPIs and performance expectations for the sales team. Conduct regular performance reviews and pipeline reviews. Coach the team on sales techniques, customer engagement, conversion and relationship management. Build a culture of accountability, ownership and commercial performance. Pipeline & Forecasting Own the overall sales pipeline and forecasting process. Establish clear reporting structures and sales dashboards. Track opportunities from lead generation through conversion and revenue realization. Identify gaps against targets and implement corrective actions. Business Development Develop new commercial opportunities and strategic sales partnerships. Identify potential retail partners, corporate clients and other revenue channels. Develop opportunities for new locations, partnerships and commercial collaborations. Build and maintain strong relationships with key external stakeholders. Cross-Functional Collaboration Work closely with Marketing/Growth on product launches, campaigns and shared revenue targets. Ensure sales teams are aligned with upcoming launches and marketing initiatives. Provide commercial insights to Marketing based on customer behaviour and sales performance. Support the development of initiatives that drive traffic, conversion and revenue. Key KPIs Overall revenue achievement Sales target achievement Sales pipeline value and conversion Average transaction value Channel growth Retail partner performance B2B/gifting revenue Team productivity Repeat customer/revenue growth Desired Candidate Profile 5 to 7+ years of sales/business development experience, preferably within luxury retail, beauty, fragrance, fashion, hospitality or premium consumer brands. Proven experience managing a sales team and owning revenue targets. Strong track record of achieving and exceeding sales targets. Commercially astute with strong analytical and forecasting abilities. Strong relationship-building and business development capabilities. Experience managing multiple sales channels is highly desirable. Strong understanding of luxury customer experience and premium brand positioning. Confident communicator with strong leadership and negotiation skills. Highly target-driven, proactive and hands-on.